Minkchocolates

No (wo) menclature

I’m a hands-on proprietor of a small retail business and like most small business people, I wear many hats. I have only one head of course, so wearing so many hats means people look at me funny. However, on the odd chance a polar Gore-Tex (the west coast version of what the rest of the country knows as a polar vortex) blankets the Lower Mainland, I’m prepared.

Wearing a lot of hats and being in retail means I meet and greet and interact with a lot of people. Often, a significant amount of time passes between meetings, and names are many times hard to place with faces. With my age advancing at twice the speed of the Gregorian calendar, this is becoming somewhat problematic. I’ve decided I’m going to call everyone Pooch.

There are caveats however.

If I previously called you bro, now I’ll call you bagels. If I used to recognize you as the more casual buddy, I’ll greet you now as Swede. A handful of people whose names didn’t fit their looks but who I either held in high esteem or generally cared for a great deal were referred to as home skillet. Now they’ll be known as home slice.

Any short blonde photographers previously called Trixie, will still be called Trixie.

If you want to be called something else and you’re not wearing a name tag I can read without glasses, send me an email. I answer to everything, including dada, honey bunches of oats, and aren’t you the chocolate guy named after a pointy nosed weasel?

Marc Lieberman

Mink Chocolates

Call toll free: 1.866.283.5181

Watch: www.youtube.com search mink chocolates