A lot has been written lately about the Dos Equis commercial for The Most Interesting Man in the World. Just when you think every idea’s been hatched, every song written, something comes along that proves the depth and breadth of the creative process.
In a sector (beer) where everyone else’s product is experiencing declining sales, Dos Equis is raging. The ad has very quickly become a part of our popular culture. Silvio Berlusconi was recently featured on the cover of MacLean’s Magazine as the Most Interesting Man in the World. Comedians are doing shtick on it. Hat’s off to the ad agency for their brilliance and to company management for buying the pitch.
And in a bit of shameless self promotion, here’s our nod to that great piece of advertising.
Mink Chocolates Inc.,
Mink A Chocolate Cafe Ltd.
Call the store: 604.633.2451
Call my mobile: 604.376.3464
Call toll free: 1.866.283.5181
Watch: http://www.youtube.com search mink chocolates
In Person: 863 Hastings Street West, Vancouver, BC V6C 3N9
Nine out of every ten persons say they love chocolate. The tenth lies.
– Anthelme Brillat-Savarin